Business & Decision Ltd (B&D), a UK niche data and analytics consultancy, a subsidiary of Business & Decision Group, today announces it will become an independent entity. It was reported yesterday that Orange Group has entered exclusive negotiations to acquire Business and Decision Group. The directors, management and shareholders of B&D have decided that becoming independent will best enable it to execute its strategy with maximum benefit for its clients, shareholders and employees. This will enable B&D to retain its core values and unique company culture, which are key to its success. B&D will purchase the shares from Business & Decision Group with effect from 31 July 2017. Ian Huckle (CEO of B&D) comments ‘We have enjoyed a very successful period within Business & Decision Group but we are ready and really excited about becoming an independent company with all the shares owned by our employees. This will enable us to retain and build on our values in a model that is unique for clients, employees and shareholders. We thank Business & Decision for their support and now look forward to the next exciting period in our story.’ About Business & Decision Limited Business & Decision, a consulting and data and analytics company, is a leader in Business Intelligence (BI). Business & Decision leverage a combination of technical, functional and industry specialisation, as well as partnerships with all of the key software vendors, to deliver maximum-value projects and help clients break through barriers to innovation such as Big Data and digital transformation.