BDP is delighted to welcome Joanna Smith, new business development manager for Scotland! With deep roots in Scotland spanning several decades, we are committed to serving the Scottish market with our expertise in the Data and Analytics space. 

Joanna’s last role was with another data consultancy, where she spent the last 4 years working in a Business Development role. The clients were mostly in Financial Services including Banking, Insurance, Wealth Management and Payments. Joanna has experience selling across the data landscape including analytics, data migration, data strategy and data governance.

Prior to this, Joanna worked at a Glasgow-based consultancy where she was Partner Manager. Here, Joanna was responsible for increasing the footprint of both parties and found success introducing them to new sectors including sports. Her highlight was working with the Scottish FA and their sports science analysts – especially as she is a big supporter of her national team.

Before venturing into data, Joanna worked a world away in construction, driving a van and selling power tools and services on building sites! However, her final role in the company was to launch their new software-as-a-service offering for asset management, which led her down the technology sales path.

Outside of work, Joanna loves to cook and has turned her hand to many home improvement projects!. She is an aspiring golfer and looks forward to meeting her new clients on the golf course.


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